Right Light are a leading online supplier of industrial and commercial lighting as well as portable floodlights. For the past decade, they've operated as a mostly online business helping to find their customers the right light at the right price.
By operating online so heavily, they've relied on generating and retaining business through a number of different channels with a strong focus on paid search.
Right Light have entrusted Rafter Digital for many years to manage and evolve their paid search campaigns on both Google & Microsoft Ads as well as recently re-develop their Magento website into a brand new Shopify site.
In an ever evolving and highly competitive market, we've designed and ran numerous campaigns that have generated them ever increasing profits.
We've delivered year on year growth while reducing cost per conversions, helping to expand and grow the business and Ads account.
Rafter are a pleasure to work with, offering a detailed insight as to where we are currently at with our campaigns, while also explaining the roadmap forward in an easy way we all understand. We have seen huge growth in our metrics while our costs have come down at the same time. They are dedicated, professional and really good at what they do.
We couldn't be happier with the service and wouldn’t hesitate to recommend.
